you're reading...
business growth & Development

How do I maximise sales?

How do I maximise sales?

This is a key question for many small businesses looking to grow effectively.

In order to maximise sales you really need to put a plan of daily business activity in place that allows you to prioritise tasks and maximise sales performance. I would like to look at this as optimising your time effectively:

1. Avoid scheduling too many appointments in one day otherwise it will be harder to invest more quality time in important prospects.

2. All prospect or customer enquiries and requests should be dealt with quickly and efficiently. Failure to do this could result in loss of business and it’s better to deal with it when it’s still fresh in your mind.

3. Prepare daily to-do lists the previous day to ensure that it’s ready in the morning otherwise you may find your time taken up with additional tasks that you could have prioritised for the night before.

4. Plan your presentation carefully – see how you can personalise it to the prospect you are selling to.

5. Always set aside some time in the day to prospect for new business. Try to promote your product/service thoughtfully and positively to prospects.

6. Manage relationships with existing customers consistently. I think customer relationships are crucial to not only retain existing business but to establish yourself and your organisation as a viable, professional organisation.

7. Automated list management is a very quick, useful way of tracking and managing prospects. For example, email marketing systems will allow you to upload a list of prospect email addresses and mass-mail to them rather than spending too much time sending out individual emails.

8. The key to being successful is to have a good work/life balance. Spending all your free time focusing on sales and work will not only leave you with no real personal social life but also means that you aren’t leaving yourself to wind-down after a tough day. Personally I like to go down the gym and take out my frustrations on the treadmill or simply go home, have a beer and spend time with the family.

Now don’t get me wrong – I am as guilty as the next man, and I have been known to sit at my laptop until late into the evening working on projects, much to the annoyance of my wife and daughter I might add. Despite this I have started to learn that switching off the PC or work phone in the evening is as important a step as any other on this list. My advice to any aspiring business man is to allow yourself time to breathe otherwise you’ll drown in your own ambition.

More useful links:

Taking a larger bite out of the marketplace

Ten tips to maximising your sales through ECommerce


Photo by: Danilo Rizzuti



14 thoughts on “How do I maximise sales?

  1. Looks good, especially for ‘web savvy’ people. The simplicity is what drew in the masses

    Posted by Sunil Tosawar | November 28, 2009, 3:42 pm
  2. its very goold

    Posted by Jewel Fortune | November 28, 2009, 3:44 pm
  3. Thanks For This Information

    Posted by Eshaan Infotek | December 1, 2009, 2:38 pm
  4. Dear Author businessadvantage.wordpress.com !
    Remarkable phrase and it is duly

    Posted by fifam_ru | December 4, 2009, 3:00 am
  5. I found your blog recently and have been visiting it . I think your way of thinking is good. keep up the good work. If interested in link exchange please contact me.

    Posted by faxless loans | December 8, 2009, 2:15 pm
  6. You need think about it. Despite the emails, the overwhelming evidence showing global warming is happening hasn’t changed.
    “The e-mails do nothing to undermine the very strong scientific consensus . . . that tells us the Earth is warming, that warming is largely a result of human activity,” Jane Lubchenco, who heads the National Oceanic and Atmospheric Administration, told a House committee. She said that the e-mails don’t cover data from NOAA and NASA, whose independent climate records show dramatic warming.

    Posted by muscle relaxer | December 9, 2009, 7:54 pm
  7. n everyone’s sustenance, at some time, our inner throw goes out. It is then burst into flame by an encounter with another benign being. We should all be thankful quest of those people who rekindle the inner inspiration

    Posted by Aisha | July 11, 2010, 3:54 pm
  8. You are a very intelligent person!

    Posted by Carolyn Hunter | November 30, 2010, 5:55 pm
  9. Great article and right to the point. I don’t know if this is truly the best place to ask but do you folks have any thoughts on where to hire some professional writers? Thanks in advance 🙂

    Posted by Issac Fluegge | December 8, 2010, 1:51 am
    • Hi Issac,

      It really depends what you’re after – my team of writers are always available to write. If you’re interested in a working relationship let me know and we’ll see what we can put together for you.



      Posted by BusinessAdvantage | December 8, 2010, 9:30 pm


  1. Pingback: PimpThisBlog.com - November 25, 2009

%d bloggers like this: